Branding.Com : Online Branding for Marketing Cuccess / Deborah Kania.
Material type: TextPublication details: Chicago : NTC Business Books in conjunction with the American Marketing Association, c2001.Description: xvii, 285 p. : ill. ; 24 cmISBN:- 0658003070
- Branding dot com
- 658.827 21 KAN-B 2000 804192
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Lahore Business School Library Shelf No. 82, LBS | Book | 658.827 KAN-B 2000 804192 (Browse shelf(Opens below)) | Available | 804192 |
Total holds: 0
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658.827 DUN-P 2005 815985 Principles of Advertising & IMC / | 658.827 ELL-E 2002 804194 The Essential Brand Book : | 658.827 HAN- 2009 802199 Handbook of Brand Relationships / | 658.827 KAN-B 2000 804192 Branding.Com : | 658.827 KEL-S 2003 804191 Strategic Brand Management : | 658.827 KEL-S 2003 804270 Strategic Brand Management : | 658.827 KEL-S 2003 804271 Strategic Brand Management : |
Includes bibliographical references (p. 277-280) and index.