The IEBM encyclopedia of marketing / edited by Michael J. Baker.
Material type: TextPublication details: London : International Thomson Business, c1999.Edition: 1st edDescription: xiii, 865 p. : ill. ; 26 cmISBN:- 1861523041
- 658.8003 21 IEB- 1999 803750
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
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Books | Lahore Business School Library Shelf No. 81, LBS | Book | 658.8003 IEB- 1999 803750 (Browse shelf(Opens below)) | Available | 803750 |
Total holds: 0
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658.800285 KAL-E 1997 804204 Electronic Commerce : | 658.800285 KAL-E 1997 804522 Electronic Commerce : | 658.800285 KAL-E 1997 804322 Electronic Commerce : | 658.8003 IEB- 1999 803750 The IEBM encyclopedia of marketing / | 658.80072 WIN-M 2014 812365 Marketing Analytics : Data-Driven Techniques with Microsoft Excel / | 658.80072 WIN-M 2014 812366 Marketing Analytics : Data-Driven Techniques with Microsoft Excel / | 658.80072 WIN-M 2014 812367 Marketing Analytics : Data-Driven Techniques with Microsoft Excel / |
Includes bibliographical references and index.