Fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker.
Material type: TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1991.Edition: 9th edDescription: xxxiii, 668 p. : col. ill. ; 26 cmISBN:- 0070609527
- 658.8 20 STA-F 1991 803932
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658.8 SOL-M 2015 815799 Marketing : Real People, Real Choices / | 658.8 SOL-R 2012 816006 Real Marketing : The People, the Choices / | 658.8 STA-F 1991 803932 Fundamentals of marketing / | 658.8 STA-F 1991 803933 Fundamentals of marketing / | 658.8 STA-F 1991 803934 Fundamentals of marketing / | 658.8 STA-F 1991 803935 Fundamentals of marketing / | 658.8 STA-F 1991 803936 Fundamentals of marketing / |
Includes bibliographical references and index.