Global marketing management / Masaaki Kotabe, Kristiaan Helsen.
Material type: TextPublication details: Hoboken, NJ : Wiley, c2004.Edition: 3rd edDescription: xxii, 694 p. : ill. (some col.), maps ; 29 cmISBN:- 9812530991
- 658.848 21 KOT-G 2004 804066
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Lahore Business School Library Shelf No. 86, LBS | Book | 658.848 KOT-G 2004 804066 (Browse shelf(Opens below)) | Available | 804066 |
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658.848 KEE-G 2013 806646 Global Marketing Management / | 658.848 KEE-G 2013 806647 Global Marketing Management / | 658.848 KEE-G 2017 815461 Global Marketing Management / | 658.848 KOT-G 2004 804066 Global marketing management / | 658.848 MCA-I 2001 804091 International Marketing : | 658.848 MUH-I 1999 804086 International Marketing: | 658.848 ONK-I 2000 804077 International Marketing: |
Includes bibliographical references and indexes.