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Multivariate Analysis in Marketing: Theory and Application / Edited by David A. Aaker.

Contributor(s): Material type: TextTextPublication details: Belmont, Calif., Wadsworth Pub. Co. [1971]Description: ix, 358 p. illus. 24 cmISBN:
  • 0534000169
Subject(s): DDC classification:
  • 658.800182 22 MUL- 1971 803885
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Books Books Lahore Business School Library Shelf No. 81, LBS Book 658.800182 MUL- 1971 803885 (Browse shelf(Opens below)) Available 803885
Total holds: 0

Bibliography: p. 351.

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