Multivariate Analysis in Marketing: Theory and Application / Edited by David A. Aaker.

Contributor(s): Aaker, David A
Material type: TextTextPublisher: Belmont, Calif., Wadsworth Pub. Co. [1971]Description: ix, 358 p. illus. 24 cmISBN: 0534000169Subject(s): Marketing | Mathematical statisticsDDC classification: 658.800182
List(s) this item appears in: Marketing | Statistics
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Item type Current location Collection Call number Status Date due Barcode Item holds
Books Books Lahore Business School Library
Shelf No. 78, LBS
Book 658.800182 MUL- 1971 803885 (Browse shelf) Available 803885
Total holds: 0

Bibliography: p. 351.

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