Social Media Marketing : (Record no. 6944)

MARC details
000 -LEADER
fixed length control field 01046cam a2200289 a 4500
001 - CONTROL NUMBER
control field 16243797
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140331085256.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100520s2010 inua 001 0 eng
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB002190
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 015455451
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780789742841 (pbk.) :
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0789742845 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131758090
040 ## - CATALOGING SOURCE
Original cataloging agency LBS
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Edition number 22
Item number EVA-S 2011 806016
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Evans, Liana.
245 10 - TITLE STATEMENT
Title Social Media Marketing :
Remainder of title Strategies for Engaging in Facebook, Twitter & other Social Media /
Statement of responsibility, etc Liana "Li" Evans.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
-- Indianapolis, Ind. :
Name of publisher, distributor, etc Pearson,
-- Que,
Date of publication, distribution, etc c2011.
300 ## - PHYSICAL DESCRIPTION
Extent viii, 342 p. :
Other physical details ill. ;
Dimensions 23 cm.
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The basics of social media -- It's about conversation -- Social media from the inside out -- It's not about you -- How social media fits into the online marketing picture.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Online social networks.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date last borrowed Price effective from Koha item type
    Dewey Decimal Classification     Book Lahore Business School Library Lahore Business School Library Shelf No. 87, LBS 23/05/2012 Allied Books 528.00 5076 1 658.872 EVA-S 2011 806016 806016 06/03/2021 04/10/2019 31/03/2014 Books
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