Internet marketing : (Record no. 6785)

MARC details
000 -LEADER
fixed length control field 00981cam a22002654a 4500
001 - CONTROL NUMBER
control field 13000357
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140325130548.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 021113s2004 mau b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072538422 (alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency LBS
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Edition number 21
Item number MOH-I 2004 804238
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mohammed,Rafi A.
245 10 - TITLE STATEMENT
Title Internet marketing :
Remainder of title building advantage in the networked economy /
Statement of responsibility, etc Rafi A. Mohammed ... [et al.]
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc McGraw-Hill/Irwin MarketspaceU,
Date of publication, distribution, etc c2004.
300 ## - PHYSICAL DESCRIPTION
Extent xxxi, 743 p. :
Other physical details ill. ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Fisher,Robert J.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Jaworski,Bernard J.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Paddison,Gordon J.
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0643/2002043195-t.html">http://www.loc.gov/catdir/enhancements/fy0643/2002043195-t.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0665/2002043195-d.html">http://www.loc.gov/catdir/enhancements/fy0665/2002043195-d.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Book Lahore Business School Library Lahore Business School Library Shelf No. 85, LBS 03/04/2006 Old Campus 0.00 Old Campus 658.84 MOH-I 2004 804238 804238 25/03/2014 25/03/2014 Books
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