Marketing Research Essentials [+CD] / (Record no. 6700)

MARC details
000 -LEADER
fixed length control field 01112cam a2200277 a 4500
001 - CONTROL NUMBER
control field 13214680
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220718084927.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 030527s2004 njua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471448451
040 ## - CATALOGING SOURCE
Original cataloging agency LBS
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Edition number 21
Item number MCD-M 2004 800211
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McDaniel, Carl D.
245 10 - TITLE STATEMENT
Title Marketing Research Essentials [+CD] /
Statement of responsibility, etc Carl McDaniel Jr., Roger Gates.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hoboken, NJ :
Name of publisher, distributor, etc J. Wiley,
Date of publication, distribution, etc c2004.
300 ## - PHYSICAL DESCRIPTION
Extent xxv, 420, 14, 8, 11 p. :
Other physical details ill. ;
Dimensions 26 cm. +
Accompanying material 1 CD-ROM (4 3/4 in.)
500 ## - GENERAL NOTE
General note "SPSS student version 11.0 for Windows"--CD-ROM.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 8-14 of the 3rd group) and index.
538 ## - SYSTEM DETAILS NOTE
System details note System requirements for accompanying CD-ROM: Windows 98, ME, XP, 2000 or Windows NT.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gates, Roger H.,
Dates associated with a name 1942-
730 02 - ADDED ENTRY--UNIFORM TITLE
Uniform title SPSS for Windows.
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/wiley032/2003269698.html">http://www.loc.gov/catdir/toc/wiley032/2003269698.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0615/2003269698-d.html">http://www.loc.gov/catdir/enhancements/fy0615/2003269698-d.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date last borrowed Copy number Price effective from Koha item type Use restrictions
    Dewey Decimal Classification     Book Lahore Business School Library Lahore Business School Library Shelf No. 83, LBS 08/09/2009 Galaxy Book 495.00 3812 1 658.83 MCD-M 2004 800211 800211 19/01/2017 18/01/2017 C 1 24/03/2014 Books  
    Dewey Decimal Classification   Not For Loan Not for loan and check out is restricted Lahore Business School Library Lahore Business School Library Audio Visual Section 08/09/2009 Galaxy Book 495.00 3812   658.83 MCD-M 2004 CD800211 CD800211 24/03/2014   C 1 24/03/2014 Audio Visual Materials  
    Dewey Decimal Classification     Book Lahore Business School Library Lahore Business School Library Shelf No. 83, LBS 07/07/2022 Good Will Books 2000.00 612   658.83 MCD-M 2004 815966 815966 07/07/2022   C 2 07/07/2022 Books  
    Dewey Decimal Classification     Book Lahore Business School Library Lahore Business School Library Shelf No. 83, LBS 07/07/2022 Good Will Books 2000.00 612   658.83 MCD-M 2004 815967 815967 07/07/2022   C 3 07/07/2022 Books  
    Dewey Decimal Classification   Not For Loan Book Lahore Business School Library Lahore Business School Library Audio Visual Section 07/07/2022 Good Will Books 2000.00 612   658.83 MCD-M 2004 CD815966 CD815966 07/07/2022   C 2 07/07/2022 Audio Visual Materials Restricted Access
    Dewey Decimal Classification   Not For Loan Not for loan and check out is restricted Lahore Business School Library Lahore Business School Library Audio Visual Section 07/07/2022 Good Will Books 2000.00 612   658.83 MCD-M 2004 CD815967 CD815967 07/07/2022   C 3 07/07/2022 Audio Visual Materials Restricted Access
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