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Marketing for Hospitality and Tourism/ (Record no. 3274)

000 -LEADER
fixed length control field 00654nam a22002297a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20131224173701.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131224b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131759349
040 ## - CATALOGING SOURCE
Original cataloging agency LBS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 647.94
Item number KOT-M 2011 806446
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler,Philip.
245 ## - TITLE STATEMENT
Title Marketing for Hospitality and Tourism/
Statement of responsibility, etc Philip Kotler,John T.Bowen,James C.Makens.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc c2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii,683p.;
Other physical details ill.;
Dimensions 27cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc include index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Hospitality
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Industry-Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bowen,John T.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Makens,James C.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Books
Holdings
Price effective from Permanent location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Withdrawn status Cost, normal purchase price Inventory number Source of acquisition Collection code Damaged status Barcode Shelving location Current location Full call number
2013-12-24Lahore Business School Library2013-12-24 2013-08-13 Books  0.00DonationDonationBook 806446Shelf No. 36, LBSLahore Business School Library647.94 KOT-M 2011 806446

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