Marketing Research (Record no. 32579)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00451nam a22001697a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20171104094354.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 171104b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-81-265-3118-9 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.83 |
| Item number | AAK-M 2011 1104239 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | David A. Aaker |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research |
| 250 ## - EDITION STATEMENT | |
| Edition statement | X e |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Wiley Private India Ltd |
| Date of publication, distribution, etc | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 701 P |
| Dimensions | 24 cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management Sciences |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Pakpattan Campus Library | Pakpattan Campus Library | Book Cart | 17/08/2017 | Multi line | 1095.00 | 32471 | 658.83 AAK-M 2011 1104239 | 1104239 | 04/11/2017 | 1 | 04/11/2017 | Books | |||||
| Dewey Decimal Classification | Pakpattan Campus Library | Pakpattan Campus Library | Book Cart | 17/08/2017 | Multi line | 1095.00 | 32471 | 658.83 AAK-M 2011 1104238 | 1104238 | 04/11/2017 | 2 | 04/11/2017 | Books |