Social Media Marketing : (Record no. 27595)

000 -LEADER
fixed length control field 00771nam a22002657a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161203142806.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 161203b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788126539109
040 ## - CATALOGING SOURCE
Original cataloging agency LBS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.872
Item number ZIM-S 2013 812672
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zimmerman, Jan.
245 ## - TITLE STATEMENT
Title Social Media Marketing :
Remainder of title All-In-One for Dummies /
Statement of responsibility, etc Jan Zimmerman.; Deborah Ng.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc India:
Name of publisher, distributor, etc Wiley,
Date of publication, distribution, etc c2014.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 770p.:
Other physical details ill.;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Online social networks.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet advertising.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media--Economic aspects.
710 ## - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Ng, Deborah.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date last borrowed Copy number Price effective from Koha item type
          Book Lahore Business School Library Lahore Business School Library Shelf No. 84, LBS 2016-12-03 Allied Book Company 754.40 7976 3 658.872 ZIM-S 2013 812672 812672 2019-10-29 2019-10-22 C1 2016-12-03 Books
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