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International Marketing /

Czinkota, Michael R.

International Marketing / Michael R Czinkota; Ilkka A Ronkainen. - 2002 Update. - Australia: Thomson / South-Western, c2002. - xxxiii, 815[27] p.; ill.; (col) 28 cm.

Index.

ISBN: 0030353890

Subjects--Topical Terms:
Export marketing.
Internationale marketing.

Dewey Class. No.: 658.848 / CZI-I 2002 800140

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