Principles of Marketing /
Kotler, Philip.
Principles of Marketing / Philip Kotler, Gary Armstrong. - 12th ed. - Upper Saddle River, N.J. : New Delhi: Pearson/Prentice Hall, Pearson Education, c2008. - xxxii, 557, [99] p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references (p. R-1 - R-30) and indexes.
9780132390026 0132390027 8131715477 9788131715475
2007000562
Marketing.
658.8 / KPT-P 2008 804644
Principles of Marketing / Philip Kotler, Gary Armstrong. - 12th ed. - Upper Saddle River, N.J. : New Delhi: Pearson/Prentice Hall, Pearson Education, c2008. - xxxii, 557, [99] p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references (p. R-1 - R-30) and indexes.
9780132390026 0132390027 8131715477 9788131715475
2007000562
Marketing.
658.8 / KPT-P 2008 804644