Principles of Marketing /

Kotler, Philip.

Principles of Marketing / Philip Kotler, Gary Armstrong. - 12th ed. - Upper Saddle River, N.J. : New Delhi: Pearson/Prentice Hall, Pearson Education, c2008. - xxxii, 557, [99] p. : ill. (chiefly col.) ; 29 cm.

Includes bibliographical references (p. R-1 - R-30) and indexes.

9780132390026 0132390027 8131715477 9788131715475

2007000562


Marketing.

658.8 / KPT-P 2008 804644
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