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Marketing for Hospitality and Tourism/

Kotler,Philip.

Marketing for Hospitality and Tourism/ Philip Kotler,John Bowen,James Makens. - 3rd ed. - New Delhi: Pearson, c1996. - 909p.: ill.; 25cm.

include index

ISBN: 8177582038

Subjects--Topical Terms:
Marketing for Hospitality

Dewey Class. No.: 658.8 / KOT-M 1996 804063

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