Marketing [+CD] /
Marketing [+CD] /
Eric N. Berkowitz ... [et al.].
- 6th ed.
- Boston : Irwin/McGraw-Hill, c2000.
- xxxii, 736 p. : col. ill. ; 29 cm + CD
- The Irwin/McGraw-Hill series in marketing .
Includes bibliographical references and index.
0073656453 (alk. paper)
99030269
Marketing.
658.8 / MAR- 2000 804045
Includes bibliographical references and index.
0073656453 (alk. paper)
99030269
Marketing.
658.8 / MAR- 2000 804045