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advertising,promotions,and marketing communications

e.clow kenneth,e.baack donald

advertising,promotions,and marketing communications kenneth e.ciow,donald e baack - sixth edition - india pearson 2014 - 455p: 25cm

ISBN: 9789332518377

Subjects--Topical Terms:
advertising,promotions,and marketing communications management sciences

Dewey Class. No.: 659.1 / CLO-A 2014 905208

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