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Strategic Management : Concepts and Cases A Competitive Advantage Approach /

David, Fred R.

Strategic Management : Concepts and Cases A Competitive Advantage Approach / Fred R. David.; Forest R. David. - 15th ed. - Noida India: Pearson, c2016. - xxxiv, 666p.: ill.; 28 cm.

glossary, Name Index. Subject Index.

ISBN: 9789332548930

Subjects--Topical Terms:
Strategic planning.
Industrial management.
Case method.
Business planning.
Management.

Dewey Class. No.: 658.4012 / DAV-S 2016 809778

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